It's Day two of fashion Revolution week and today we're asking "Who Made Your Clothes?". This question is the main part of fashion revolution week, with the aim being that asking brands directly who made their clothing pressures brands into being more transparent, which is crucial to a more sustainable and ethical fashion industry.

Now, for those that are new to ethical fashion I will say that there's one sure fire way to know that a brand probably isn't ethical. It's to ask them who made their clothes, if they can't answer that then then they also can't tell you whether they're being paid fairly, treated well, that they're safe from harm. However brands are getting more savvy, by saying the right words whilst also not actually being transparent.
Transparency is key to sustainable and ethical fashion and fashion revolution week calls on brands to be more transparent with their consumers and change the fashion industry. Big brands have the power to completely change their supply chains if they want to, so let's hold them to account and ask:

"Who Made my clothes?"

Hey Missguided,
Who made my clothes?
So I got this turtleneck about six years ago, maybe it's a bit difficult to ask who made that exactly. But who is making your clothes now?

 Are they paid fairly? Treated Fairly? Do they live a life free from the fear of unsafe workplaces and factory collapses? Are they free from the fear of abuse from their bosses and supervisors?

 Do you regularly audit all of your factories to ensure that no children are working in them, and that nobody is living under modern day slavery?

 During this pandemic, major Fashion brands have cancelled $1.5 billion of orders across 1,000 garment factories Bangladesh alone. What are you doing to make sure people working in your supply chain are protected and compensated during this time? Have you paid your supply chain for ordered that have been made? Are you still making staff work in your warehouses distribute clothes, risking contracting the virus for the sake of fashion? Fashion being something that is definitely not an essential right now.

 Missguided, where is the real transparency in your supply chain? How can people shopping with you be sure that they're not directly supporting exploitation?
Who Made your clothes?

Sincerely, Izzy
The Quirky Environmentalist


And I'm calling on you to do the same, it can be your favourite brand, it can be a popular brand, a brand you used to shop for but don't anymore. Just ask them, call on them to be transparent. If it's on social media you can use the tag #WhoMadeMyClothes and also tag me @muccycloud so I can see you calling for transparency|!

Fashion Revolution handily have lots of templates for you to use, and you can even fill in one of their posts direct on their home page. Go on, it'll take two minutes and you'll be helping to change the future of the fashion industry, or you can print out a sign like the one I have, and pose with that.

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More from Fashion Revolution Week:
Monday: Why Do we Need a Fashion Revolution?
Tuesday: Who Made my Clothes?
Wednesday: The Ultimate Guide to Fixing Up Your Clothes
Thursday: Loved Clothes Last: A Clothing Love Story
Friday: How to Be a Climate Activist
Saturday: "What's in my Clothes?"
Sunday: What do we want from the future of fashion?